Prospect Finder: new clients for businesses that sell to employers, found every weekday morning.

EdTech Assurance logo Prospect Finder by EdTech Assurance

We take the client-hunting off you. Every weekday you get a short list of local organisations likely to need what you sell now, the person to contact, and an email written for you to check and send.

  • Free sample first
  • No contract
  • Sent in your own name

Built by EdTech Assurance, specialists in education and training, and used first by training providers. It works the same way for health and safety and compliance firms, accountants and bookkeepers, HR and payroll, IT support, cleaning and security companies.

You are good at what you do. Finding the next client is the part that never gets done.

Most small firms are busy one month and quiet the next. Not because the work is not out there, but because nobody has the time to go and find it.

You are busy doing the work

When you are with a client, on site or in a training room, nobody is looking for the next one. By the evening there is no energy left for it.

Word of mouth runs out

Repeat customers and referrals keep you going until they do not. Then the diary has gaps and there is no list to work from.

Tools leave the work to you

Contact databases and tender alerts give you data. You still have to work out who needs you, who decides, and what to say to them.

Prospect Finder does that part for you, every weekday, set up around your services and your area, and run by us.

What it finds

The organisations that need what you sell, now

Most businesses buy a service when something changes: they start up, take on staff, move premises or win new work. Prospect Finder looks for those moments in your area, and scores each organisation out of 100 with the reason it was picked.

Established local employers

Care homes, nurseries, hotels, warehouses, contractors and others whose work means they must have what you sell, from trained staff to a fire risk assessment.

New companies

Businesses newly set up in your area. They need an accountant, payroll, IT, premises checks and training, and they have not chosen anyone yet.

Employers hiring

A growing team needs more: payroll and HR support, training, equipment, cleaning and security. Job adverts show who is growing.

Public tenders

Public contracts for your kind of work, where they appear in your area. Available as an add-on.

With each one: the person to contact, why they need you now, and a short first email written about the service that fits.

How it works

Set up for you in about a week

You do not learn a new tool or build a list. We set it up, run it and review it with you.

  1. A free sample

    Tell us your main services and your area, and we show you who it finds.

  2. Set up in about a week

    We set it up around your services, prices and area, and leave out your existing customers.

  3. Every weekday morning

    A short email with the best new prospects, why each one fits, the person to contact and a draft email for each.

  4. You choose and send

    Read it, change anything you like, and send it from your own mailbox. Nothing is ever sent for you.

  5. Monthly review

    We check what is working with you and tune what it looks for.

Read how Prospect Finder works, step by step

Try it yourself

The real dashboard, with made-up data

This is the dashboard our clients use. Click around: change a status, add a note, read the drafted emails and ask for a new one.

  • Pick a tab
  • Open a prospect
  • Try "Write a draft with AI"
  • Mark one as sent

Shown here for a training company. It is set up around your own services.

Every organisation, person and email address in the demo is fictional. Nothing you do in it is saved or sent, and reloading the page starts it again.

You stay in control

Every email goes from you, in your own name

Your reputation stays yours. Prospect Finder finds and drafts; you decide who hears from you and what they read.

You press send

It never emails anyone for you. Open a draft in Gmail or Outlook, change anything you like, send it from your own mailbox, then mark it as sent.

Every draft is checked first

It names one of your services, asks one clear question, carries an opt-out line and makes no promises, before you see it.

UK data protection rules built in

Work contacts at companies only, sole traders left out, and an opt-out on every email. A data processing agreement is signed before we start.

Your own private dashboard

Only you and your team can sign in. Every status change, note and email sent is recorded, so you can see who replied and who signed up.

Why EdTech Assurance

Specialists in education and training, who built this for ourselves first

Prospect Finder comes from a company that works with training centres and awarding bodies every day.

35+training centres supported
18+awarding bodies worked with
Every weekdayProspect Finder runs for our own business

EdTech Assurance helps training centres get approved by awarding bodies, run their quality assurance and build their courses. Our director, Neil Ware, is a practising internal quality assurer who also works for awarding organisations. We know how training providers win work because we sit on both sides of it.

We built Prospect Finder to find our own clients, and it runs for us every weekday morning. Training providers kept telling us the same thing: the courses are good, but finding the next employer takes time they do not have. So we set it up for them first, and it now works the same way for other businesses that sell to employers. Read more about us at edtechassurance.co.uk.

Plans and prices

One clear price, and see it working before you pay

Start with a free sample. If you like what it finds, we set it up for you.

£350 a month. No contract.

Multi-company

Two or more companies or brands, more than one area, or 7 or more services or courses
from £595 a month
plus a one-off set-up fee of £695
  • Everything in Standard
  • A separate view for each company or brand
  • More than one area
  • Users for your whole team
Talk to us about your set-up

See the full prices, what set-up covers and the terms

Tenders add-on, +£95 a month on either plan: public contracts for your kind of work in your area, scored against what you deliver, with closing dates.

Founding client offer, for our first five clients

Be one of the first five and you get:

  • no set-up fee;
  • your monthly price fixed for 12 months;
  • only one provider per service type in your area.

In return we ask for a three-month minimum, and a short testimonial if you are happy. The offer closes when five founding clients have signed.

Rolling monthly30 days' notice. No long-term contract, so your first month is your trial.
Free sample firstSee who it finds in your area before you pay anything.
No promise of new businessWe find the organisations most likely to need you and write the first email. Winning the work is still down to you.
Questions

Before you get in touch

What do I actually get each morning?

A short email with the best new prospects for your services in your area. For each one: who they are, why they are likely to need you now, the person to contact, and a first email written for you. Everything is also in your own dashboard, with a tab for each service.

Which businesses is it for?

Small businesses that sell their services to employers. Education and training is our home ground, so training providers come first, and it works the same way for compliance consultants, accountants, payroll and HR firms, IT support, cleaning and security companies. If you sell something else to employers, ask for a free sample and we will tell you honestly whether it fits. It works anywhere in the UK.

Why not just use a contact database or a tender alert?

A contact database finds an email address once you already know who to ask. A tender alert shows public contracts, which a small firm rarely wins and which are not where most of your clients are. Prospect Finder tells you which local organisations need what you sell now, why, and who decides, then writes the first email. That is the part that takes the hours you do not have.

Will it guarantee bookings or new clients?

No. It finds the organisations most likely to need you and writes the first email. Winning the work is still down to your offer and your follow-up, and we will not pretend otherwise.

Do you send the emails for us?

No. You read each email, change anything you like, and send it from your own mailbox in your own name. Nothing is ever sent for you.

Where do the prospects come from?

From public information, checked every weekday: established local employers, new companies, employers hiring and, if you add it, public tenders. Each one is scored against your services and your area. We do not publish exactly how the list is built; that is the part we have spent the time on.

Is it allowed under UK data protection and email rules?

Yes, used as designed. We use work contacts at companies only, leave sole traders out, put an opt-out line on every email and never guess an address. Before we start you sign a data processing agreement, and we help you with the short assessment and privacy wording the rules expect.

How much does it cost?

£350 a month plus a one-off £395 set-up. It is rolling monthly with 30 days' notice, so the first month is your trial. Businesses with two or more companies or brands, more than one area, or 7 or more services start from £595 a month. Public tenders are a £95 a month add-on. Our first five clients get the founding offer. Full prices.

Will you work with my competitors?

For our founding clients we take only one provider per service type in each area. After that, we limit how many firms we work with in each area for the same services. Ask us about yours.

Can we see it before we pay?

Yes. Try the live demo above, then ask for a free sample: tell us your main services and your area, and we will send you a short list of real prospects within a week. Contact details are hidden in the sample. There is no obligation.

Who should you be talking to this week?

Tell us what you sell and where, and we will send you a free sample of what Prospect Finder finds for you.

  • Six to eight prospects from your own area
  • Why each one was picked, and the service it fits
  • An example first email for the strongest one

It costs nothing and there is no obligation. We reply within one working day and send the sample within a week.

Get a free sample

Five quick answers. Fields marked * are needed.

For example: first aid courses, fire risk assessments, payroll for small firms, or office cleaning.

A town, county or postcode, and how far you travel.

We use these details to prepare your sample and reply to you, and never sell them. See the EdTech Assurance privacy policy.

Contact

Talk to a person

No call centre. Your enquiry reaches the people who set Prospect Finder up and run it.